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Behind the brand

Built by equestrians,
for equestrians

Two riders. One vision. A love of beautiful arenas.

"We don't just fill arenas — we bring them to life."

Annestascha & Racquel · Horse Addict

Show Quality

Every product built to perform in competition environments.

Made with Love

Handcrafted by people who genuinely love the sport.

Personal Service

You deal directly with the makers, not a call centre.

Proudly SA

100% South African made, based in Henley on Klip.

Our story

Where a love of horses
meets craft

"Beautiful horses, talented riders — and arenas that just didn't match."

Horse Addict was born from two equestrian hearts and a shared frustration. Annestascha Horn and Racquel Beuschel had spent years competing, training and watching shows — and they kept seeing the same thing: world-class horses and riders performing in arenas that looked like an afterthought.

They decided to change that. From their base in Henley on Klip, Gauteng, they started building the kind of jump fillers and arena décor they'd always wanted to see — handcrafted, beautifully designed, and made by people who understand what a well-dressed arena means for the atmosphere of a show.

Today, Horse Addict supplies equestrian centres, show organisers, pony clubs and private yards across South Africa. Every piece is still made by hand, with the same attention to detail and love of the sport that started it all.

Henley on Klip, Gauteng, South Africa
The people behind it

Meet the team

AH

Annestascha Horn

Co-founder · Creative Director

The creative force behind Horse Addict's distinctive product designs. Annestascha brings an equestrian's eye for detail to every filler, décor piece and custom build. Her background in the show jumping world means every product is designed with the arena in mind — not just aesthetically, but functionally.

RB

Racquel Beuschel

Co-founder · Operations Director

The operational backbone of Horse Addict. Racquel manages production, logistics, customer relations and the rental service — ensuring every order arrives on time and to specification. Her attention to detail and commitment to personal service is what keeps customers coming back.

Why Horse Addict

What makes us different

01

We're equestrians first

We don't just make jump equipment — we use it. Every design decision is made by people who compete, train and live in arenas. That knowledge shows in every product we build.

02

Handcrafted, not mass-produced

Every piece that leaves our workshop is made by hand. No factory lines, no shortcuts. When you order from Horse Addict, you're getting something made with genuine care and attention to detail.

03

Personal from start to finish

You deal directly with Annestascha and Racquel — not a sales team or customer service bot. From your first enquiry to delivery, the service is personal, responsive and genuinely helpful.

04

Custom is our default

Nearly every product we make can be customised — colours, dimensions, themes, branding. We love a brief and we're good at bringing creative visions to life.

05

Proudly South African

Everything is designed and made right here in Gauteng. We support local, deliver nationally, and take pride in being a South African brand built on South African values.

06

Show-ready, always

Our products are built for the demands of competition environments — durable, weather-resistant and professional in finish. If it's not show-ready, it doesn't leave our workshop.

Get in touch

Ready to transform
your arena?

Browse our range, enquire about rental or get a quote for a custom order. We'd love to hear about your project.

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